COMMUNITY MANAGEMENT

Build & Manage Your Brand Online

Today’s social media outlets allow you to connect with your audience, build your brand, increase website traffic, and ultimately increase sales. Platforms such as Facebook, Instagram, Twitter, and LinkedIn offer important ways to build a community and drive website traffic. Here at Social Strategy1, we help you manage your online presence by posting content, listening to and engaging your audience, and monitoring the analytics around it to track goals.

Social media community management plays an essential role in holistic digital marketing. Not only does an active and effective social media presence significantly impact your brand’s SEO prospects, it is also mission critical for customer relationship management. Search engines want to see consumers meaningfully engaging with your brand on social media, and your customers themselves are increasingly choosing social media as their preferred customer service portal.

Social media brand management is critical to customer perception and conversion. Customers connect with brands on social media because they want to hear about sales and specials, receive coupons and buy products.

Many companies routinely miss customer engagement opportunities on social media due to lack of time or a designated, experienced team. Let our social media team craft a custom social media brand strategy that combines social media management, content marketing and social media advertising.

• 56% of U.S. consumers connect with brands on social media to receive promotions.
• 48% of consumers connect with brands because of interest in buying products.
• 80% of business executives agree that social media is important for branding.

Our social media brand management team will track and report several key performance indicators. This data shows how your social media:

• Helps your brand establish positive identity
• Effectively communicates with your followers and customers
• Strengthens customer loyalty to your brand

Put the power of Community Management to work for your business by teaming up with Social Strategy1!